Preventum Token

Concept ideation, branding & logotype

Creating a brand

May, 2018

The scope of the project was to create a unique brand for the Preventum Token, a crypto currency backing the projects running on the Preventum and iPug platform.

The logo was selected after ideating hand-drawn sketches and Illustrator designs. The suggested font, color pairings, and shading of the logo are displayed below.